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AAOA Unveils Health Care Lane

AAOA announced Health Care Lane's arrival on www.aaoamerica.org. Health Care Lane is a unique, interactive tool for UnitedHealthcare members. It's the latest step in AAOA's wellness initiatives for 2012. A stroll through this online community takes members down Main Street, to the Drive In, or to Wellness Days. Humorous and informative videos along the way answer users' benefit questions in a fun and engaging manner.

"We are beginning to introduce a new approach to educating our insured members, to increase engagement in making better healthcare decision," said George Ross, Vice President of Sales.

Among the several online stops are Storytellers videos at the Drive In; an overview of the UHC Wellness Program at the Fitness Center on Main Street; and many of the other benefit plans available through UnitedHealthcare at Wellness Days.

Health Care Lane is more than an interactive website. It's also an event coming to Washington State in the year ahead. The Health Care Lane event features physical displays modeled after the online community that visitors can walk through and learn about UnitedHealthcare benefits, as well as useful health resources.

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